The selected candidate should be able to do the following:
- Oversee all company social media accounts management
- Develop engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promotes brand-focused messages
- Coordinate social media messaging with advertising departments, brand managers and quarterly or seasonal company goals
- Audit and analyse social media presences including digital advertising costs and returns
- Work with other departments to develop social media timelines coinciding with new product releases, ad campaigns or other brand messages
- Monitor and develop reports on competitor activity within social media spaces