Sama house, 2A 1/32, Altaf Ali Barelvi Rd, Nazimabad no 2, Pakistan
Job Description
We are looking an experienced creative and results-oriented Social Media Marketer to become an integral part of our marketing team. We are looking for an individual who is passionate about social media, possesses a keen eye for detail, and excels in driving engagement and growth across multiple platforms. This role entails crafting and overseeing content creation, analyzing performance metrics, and remaining abreast of the ever-evolving landscape of social media trends.
Responsibilities:
As part of our SAMA Marketing team, your duties will include:
Develop and Implement Social Media Strategy:
Create, execute, and optimize social media strategies to align with business goals.
Monitor SEO and web traffic metrics.
Content Creation and Management:
Generate, edit, publish, and share daily content (text, images, video) that builds meaningful connections and encourages community members to take action.
Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players, and coordinate actions.
Social Media Advertising and PPC:
Plan, create, and execute paid social media campaigns on platforms such as Facebook, Instagram, LinkedIn, and others.
Manage and optimize PPC campaigns across social media and search engines.
Monitor and analyze ad performance, making adjustments to optimize results.
Engagement and Community Management:
Respond to comments, messages, and customer queries in a timely manner.
Foster a positive and engaging community across all social media platforms.
Analytics and Reporting:
Analyze social media metrics and provide reports on traffic, engagement, ad performance, and trends.
Use data to inform content and marketing decisions.
Monitor and report on competitor activity.
Sy Up-to-Date with Industry Trends:
Stay informed about new social media trends and adapt strategies accordingly.
Explore and identify new social media platforms and tools.
Requirements:
Diploma required. If you have taken any course in any field or a related field, that also counts.
Proven work experience as a Social Media Marketer or similar role.
Knowledge of Facebook, LinkedIn, Instagram, and other social media practices.
Proven experience in running and managing paid social media campaigns.
Understanding of SEO and web traffic metrics.
Strong copywriting and editing skills.
Creative thinking and problem-solving skills.