24C Sunset Lane 2, D.H.A Extension, Commercial Area Phase 2, Karachi, Pakistan, Pakistan
Job Description
We are looking for a creative, Senior PPC Specialist to manage marketing campaigns for us.
The resource is required to plan, set up, manage and monitor campaign budgets over different platforms.
The candidate should have good communication
Key Responsibilities:
Build, plan and execute pay-per-click advertising campaigns
Create creative ad copies and captions according to the current trends and nature of our business
Collect data, generate reports and carry out leading performance data
Forecast Leads & ROIUndertake keyword research and report on a weekly basis
Generate Reporting (weekly/monthly/quarterly)
Define and implement Goal tracking
Monitor and analyze the effectiveness of marketing content
Test and optimize campaigns to achieve KPI's and targets
Understand and analyze trends in results data to maximize return on investment
Analyze campaign performance and provide recommendations for improving traffic and ROI
Perform market and competitor research, analyses, and implement the best plan of action
Budget pacing, audience analysis, and optimization
Keeping up to date with industry trends
Keep on top of industry advances and appropriate tools to enhance paid search channels
SKILLS AND EXPERIENCE:
1 years+ experience
A proven track record of ads campaign in the Europe or USA market
Strong analytical and problem-solving skills
Proficient in building campaigns
Team training and leadership skills
Strong understanding of media research tools
Keen attention to detail and an analytical approach to achieving objectives
Expert in Search Engine Marketing
Experience with Search Networks, Display Networks, and YouTube Ads